Sky Italia

  • Community & Content
  • Digital Solutions & Platform

Mya & AI: The business community that’s also your personal sales assistant

3.000 professionals across the country working to promote the quality of the Sky brand and services. How can sellers, installers, customer support and retail points be transformed into a single, daily support network that truly makes a difference?

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Focus
  • AI
  • Content strategy
SERVICES
  • Community & Content
  • Digital Solutions & Platform

A Business Community that has evolved into a true learning and sales support tool.

THE EVOLUTION

A supercommunity with even more tailored editorial content and an agent to talk to.

Mya is the go-to hub for Sky Italia’s Retail & Service networks: a space for communication, collaboration, updates, performance tracking and sales training.

Design to connect, strengthen and maintain the bond between Sky and its people. Flexible, fully responsive, and always at your fingertips with everything you need – from sales tools and post-sale support to up-to-date materials.

Thanks to AI, Mya has turned into a supercommunity, featuring:

  • A more personalized feed thanks to “recommended for you” content: suggestions based on usage habits and professional roles, and designed to highlight valuable content—even outside the usual feed.
  • An AI- powered agent that helps youwith sales advice and information management.
  • People connected

    3000 +

  • Active community engagement

    85% +

  • AI-powered tools

    4